India’s leading two-wheeler company unveiled three of its new offerings that the firm will eventually introduce in the Indian market as a part of its 2012 line-up. After ending its 27-year long partnership with , the Indian firm is out on its own and is committed to keep its lead in the market unfazed and undeterred by the onslaughts from its rivals. The company has plans to further hike its production capacity from existing 6.1 million units to 6.5 million units by this year-end, distributed between its existing three facilities.
The reason for Hero MotoCorp to not partner with another firm and instead go solo is to put the Hero brand on the global map, for which it is critical for the firm to have presence in international markets with suitable products. As a result, the company is heavily investing into developing its R&D division and it has already tied-up with over 130 firms nationwide to help further expand the business. Exports will definitely play an important role in helping Hero MotoCorp make its presence felt in global markets and the company has set sights on South Asian and Latin American markets as strong export territories. On the local front the company is ready with a plan to roll out about seven to eight different models/variants over the next few months, three of which the company showcased ahead of the 2012 Auto Expo. Below mentioned are all the details about the three new models from Hero MotoCorp.
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